Foundation portfolio evaluation: Question 4: Who would be the audience for your media product?

Our film "Live2Dance" would be associated with the dance genre of film, more specifically the street dance subgenre. Therefore this film would be more likely to attract dancers/fans of the dance genre of film as they would enjoy these films and like to go see them when a new one comes out (i.e the Step-up series of films.), which can also suggest that we should target this audience if we were to advertise it/release it as a major film production.

Their tastes are more likely to be similar to the characters in the film as they represent real people who dance. Our audience would also be likely to listen to a lot of rap or upbeat music as if they are dancers then this is the best genre of music to dance to due to the beat in the songs, they would also be likely to shop in shops that sell clothes for dancers or shops that sell trainers, hoodies, tracksuits etc as this is the typical costumer/clothing that is conventional in the dance genre of film , they would also be more likely to watch tv programs such as "got to dance" on sky one which is basically a program about dancers in a competition to win money etc.

This is a picture of "jasmine" the audience member who i have created based on our audience research , she is a "typical" 17 year old girl having grown up in a south eastern area, she also likes to dance and enjoys dance films as they help motivate her to succeed and become a famous dancer, she typically wears clothes that allow her to dance quite easily and since having grown up in an estate has very little money therefore looks to dancing as a way to become successful.